Survey finds lack of consumer understanding in carbon markets

Photo provided by Agoro Carbon Alliance

Consumers have a limited understanding of the carbon farming market, according to a recent survey by Agoro Carbon Alliance.

Agronomist Caleb Smith tells Brownfield additional labeling may be needed.

“A lot of it has to do with the way our commodities are currently sold. We have non-GMO commodities, organic commodities, and much more,” he says. “For this to really pick up we have to be able to find a carbon neutral label.

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